Per capita oil consumption in India from 1970s to early 2000s: By 2002, per capita oil consumption had climbed to an annual average of 10.2 kilos (27.9 grams daily)—still far below the U.S. average of 33 kilos (90.4 grams daily)—but well above the 4.0 kilos (11 grams daily) per person India averaged in the early 1970s.
What %age of calories are consumed through oils? Approximately 5% in 1970s; approximately 10% in 2000s. Let's see how:
By 2000s, per capita calorie consumption in India increased to 2,400 and per capita oil consumption increased to 10.2 kg / 365 days = 27.9 grams daily = 250 calories daily, which is approximately 10.4% of total calories.
As per (2003) India’s Edible Oil Sector: Imports Fill Rising Demand by USDA:
Loose Oil: 61% of all oil — “Loose oil” refers to unrefined oils sold in bulk to institutional users or to household consumers without consumer-ready packaging or name branding. Traditionally, most of the oil consumed in India has been purchased in this form.
Blended Oil: 22% of all oil — Almost all peanut, cottonseed, sunflowerseed, and rapeseed oils are sold in loose form as pure oil or are blended with lower cost oils. Blending is legal only if the product is labeled as a blend, but it appears that, in order to increase profit margins, many merchants blend higher priced oils with as much as 30-35 percent of lower priced (palm or soybean) oil and market it as pure oil (IASL).
Vanaspati: 12% of all oil — refined, hydrogenated vegetable shortening. According to estimates by IASL, about 12 percent of vegetable oil use in 2001/02 took the form of vanaspati—more than three-quarters of which was made from palm oil, with the remainder made from soybean oil.
Branded oil: 3% of all oil — pure refined oil packaged for household use. Consumers who purchase the more expensive branded oils, mostly middle and upper class urban consumers, tend to purchase traditional oils such as rapeseed and peanut oils as well as sunflower oil—not a traditional oil but favored as a more healthful alternative.
Others: 1% of all oil.